Call NumberZ-15304Date1930-1940SummaryPanoramic view of a billboard in Denver, Colorado. The billboard has a frame that consists of two oversized newel posts with newel caps, and a cornice across the top with a small pediment with letters that read: "Alden Sign Co." The bottom of the sign consists of a narrow skirt with vertical uprights. Electric lights are mounted on top of, and pointed at the sign. The sign for General Tires shows a boy and a girl in the back seat of an automobile. They both hold stuffed toys. Text reads: "Their Safety is Your Responsibility" "The General Dual Balloon Blowout-Proof Skid Safe" "W.L. Lebling Inc. 7th at Lincoln."Physical Description1 photographic print ; 7 x 24 cm ( 3 x 9 1/2 in) on sheet 20 x 25 cm (8 x 10 in.) mounted on linen.Born-Digital or AnalogAnalogSubjectAlden Sign Co.--ProductsGeneral Tire & Rubber Co.--Public relationsW. L. Lebling Inc. (Denver, Colo.)--Public relations. 1930-1940Denver (Colo.)BillboardsChildrenTire industry.Geographic AreaDenver (Colo.)CollectionPhotographs - Western HistoryRelated MaterialImage File: ZZR711015304Type of MaterialPhotographic printsOriginal Material Found in CollectionEarl Stiegelmeyer collection of sign memorabilia and billboards.NotesPhotographs from the Earl Stiegelmeyer collection of sign memorabilia, billboard designers unknown. Title supplied. R7110153042DonorMark Oatis; May 2002 (gift)
Billboard for General Tire (1930-1940). Denver Public Library Digital Collections, accessed 13/06/2025, https://digital.denverlibrary.org/nodes/view/1127119